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Meet The BnBwebsites Team

The offices of our digital marketing agency are located in the small town of Payson, Utah, USA. You can always reach us through phone or email from 8:00 AM to 5:00 PM Mountain Time.

We invite you to meet our key team members and then reach out to us to find out how we can help your business succeed online. Our experience with the hospitality industry and our expertise in digital marketing services like website design and SEO are the key to your success.

Fred Pierce


Fred has worked in the computer industry since 1997. He was a technician for several big corporations like Microsoft and Novell.

Fred has been married for 25 years and has three kids ages 14 to 23. He enjoys riding his bike through the beautiful countryside in Utah. He supports his children in soccer and theatrical performances and he likes to find time to watch SyFy and action movies with his family.

Someday he would like to expand his offerings to include a full suite of marketing services for hospitality professionals.

Larisa Hicken

General Manager

Larisa graduated from Brigham Young University in 2000 and has been a project manager, designer, marketing director, and copywriter for both digital design and print companies. She is currently earning her MBA with an emphasis in Marketing. She has built over 300 hospitality websites and specializes in brand development. She finds great joy in working with hospitality professionals and forming friendships all over the world.

Originally from Portland, Oregon, she has been married for 23 years and has four biological children ages 14 to 22, a foster son, and one daughter-in-law.  She loves singing loudly and has a passion for home decor.

Email  Email Larisa

Dave Poer

Senior Account Executive

Dave, his wife, and their four children live in Utah in the shadow of the Wasatch Mountains. He enjoys golf, movies, music, and spending time with his family. The bulk of his professional background has revolved around business development, marketing and sales, and more recently he has cultivated a love for helping business owners succeed through their online efforts.

Over the last six years, he has gained a wealth of knowledge in that arena and is passionate about helping our clients achieve their goals.

Email  Email Dave

Elli Pierce

Website Designer

Elli has a certificate in Culinary Arts from Mountainland Technical College and is currently going to school at Utah Valley University working on her Business Management degree.

In her spare time, you can find Elli with an instrument in hand, or singing her heart out. She also loves spending time skateboarding, longboarding, painting, and baking.

Elli enjoys working with innkeepers to build them beautiful websites that lead to more direct bookings.

Email  Email Elli

Kyson Barlow

SEO & Domain Specialist

Born and raised in Utah, Kyson is a promising young graphic designer and enjoys creating all kinds of art. He has experience designing logos, book covers, posters, comic art, album covers, and more! He's proficient in Adobe Photoshop, After Effects, Premiere, and InDesign.

Kyson's background is in sales and tech support and he likes working with customers to solve their problems in a creative way. He also enjoys playing guitar, rock climbing, hammocking, and long car rides with the music cranked up to an 11. He loves meeting new people, trying new things, and learning new skills.

Email  Email Kyson

Mike Wardle

Support Technician

Mike has worked as a bronze artist, a certified dental lab technician, and owner of a cosmetic dental lab in St. George, UT. He has been with BnBwebsites for nearly four years.

Originally from Utah, he enjoys cars, anything outdoors. He is still getting used to the "office life." He genuinely enjoys the daily personal interactions with our awesome clients, whether it's assisting them with billing or helping them with website edits.

Email  Email Mike

How We Got Started

While working in the technical field, Fred noticed that there was a lack of affordable resources for innkeepers and hospitality professionals to be able to build an online presence. With the goal of creating a simple and fast way to build a website for bed and breakfasts, he started BnBwebsites with two other experienced technical and marketing professionals.

Ten years later, he has helped hundreds of businesses to develop brand awareness and increase profits. A few years ago, Fred added Texting Reviews services to help his customers boost their SEO and conversions by increasing the quality and quantity of customer reviews.

From Our Client

"I love working with the support team at BnB websites. Every time in the past three years I have a need or an idea I want to try, I have been given the time and respect of listening to what I want, and either carrying it out perfectly or patiently explaining why it might not be the best step for my website! The team is great to work with and innovative for my business."

—Jan Wattles, The Crossings Bed and Breakfast

Be a part of an amazing team!


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772 E 100 N
Payson, UT 84651